Tip Of The Day - Don’t Forget Your Past Clients
How much time do you spend keeping in touch with your past clients? If the answer is none, then you are throwing away money. Most agents get a certain number of referrals from their past clients but they could almost certainly do better with a little effort. Try to send a letter a few times a year to keep in touch and to remind them you are still out there if they or someone they know needs an agent. A letter on the anniversary when they bought or sold their house might provide a good reason for the contact.
