Tip Of The Day - Be Clear In Your Marketing Message
Anyone reading your marketing materials should be able to instantly recognize the intention of the effort. If not, you need to redo it until the intention is clear. You only have your readers’ attention for a few seconds, so make sure you are instantly understandable. Get the benefit to them right out front. If you try to build up slowly to your best benefit, you might be the only one who ends up reading it.
